And Dad Essentials is part of that change. Our goal is to assist dads and make them feel more comfortable and confident while on the go. As a proud dad of a toddler myself I can speak from experience that products that help us in the parenting role are an asset to maintaining our personality and style, while making sure we are functional in the role!

Mums, don't feel left out too!  If you want dad to get immersed in the parenting role, then make sure he has the right bag and carrier to reflect his style.  

These products are hand selected from designers who focus on quality, design and function.

We hope you enjoy these items, and Happy Parenting!